When Apple introduced the iPad in 2010, tech experts hailed it as the dawn of the Post-PC era. Tablet sales have been seeing a continuous rising trend ever since, for the Cupertino-based tech giant, and in 2011 tablet sales surpassed Macbook sales.
Many have been discusing about when PCs would be dead. However, the latest sales figures for Apple paint an entirely different picture. Apple is earning more from Macbooks than from iPads.
Apple registered a revenue of $5.6 billion from Macbook sales in the last quarter, while iPad revenue was $5.4 billion. In terms of number of devices, the company sold 12.6 million iPads and 4.5 million Macbooks in the quarter. The sales figure indicate that we are not quite in the "Post-PC" era yet. Further, iPad sales have been decreasing in the last few quarters. The decrease may be attributed to the tablet refresh cycle being longer than smartphones for consumers. Also, last year saw more competitors entering the foray with top-notch tablets.
An impressive YOY growth rate of 10% for Apple Macbook sales have helped the PC surpass iPad sales. In fact Macbooks are one of the few PC brands that have been witnessing growth in recent years. Most manufacturers are facing declining sales for their PCs.
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| Apple Products line-up |
Apple today revealed its quartetly earnings for the quarter ending March 28th.
Total revenue: $58 billion
Net Profite : $13.6 billion
iPhones sold : 61.1 million
iPads sold : 12.6 million
Macs sold : 4.5 million
Apple CFO, Luca Maestri said, "The tremendous customer demand for our products and services in the March quarter drove revenue growth of 27 percent and EPS growth of 40 percent.” He added, “Cash flow from operations was also outstanding at $19.1 billion."
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